In recent weeks, the #ALSIceBucketChallenge has taken social media by storm, spearheaded by former Boston College baseba…
In late June, Microsoft strategically 'revived' its adored chat robot XiaoBing (小冰) in China, making waves on Sina Weibo…
We have delved into and comprehended the intricacies of Chinese culture, translating our insights into actionable brand …
In today’s global marketplace, brands grapple with diverse challenges, yet information abundance prevails. The digital r…
Dive into the dynamic realm of Chinese web culture, a chaotic and reactive landscape that serves as a colossal laborator…
Navigate potential brand pitfalls in the Chinese market by leveraging imported products' quality, foreign brand legacies…
Navigating the dynamic Chinese market prompts brands to consider the extent of adaptation needed and how to balance it w…
In the summer of 2013, US based cosmetic herbal skincare brand WEI Beauty celebrated the launch of its WEI and WEI to go…
There are few bigger Apple fan boys than brands, and when it comes to effective brand strategy, Apple has been a game-ch…
Ensure the longevity of your brand name in China by mastering trademark registration—a pivotal step for both global gian…
Dong Mingzhu, Chairperson and President of GREE, recently went on the real-life show “Workplace Newcomers”, which caused…
LABREPORT | JUN, 2013 In the realm of brand identity, a Chinese brand name serves as a crucial initial element. Some bra…
A Labbrand Group Company © 2005-2024 Labbrand All rights reserved
沪ICP备17001253号-3To improve your experience, we use cookies to provide social media features, offer you content that targets your particular interests, and analyse the performance of our advertising campaigns. By clicking on “Accept” you consent to all cookies. You also have the option to click “Reject” to limit the use of certain types of cookies. Please be aware that rejecting cookies may affect your website browsing experience and limit the use of some personalised features.
